Keyword Research Guide
Want to get the most from Wordtracker? Let the experts show you how.
Have you ever wondered how experts use Wordtracker to keep their clients top of the search engine results pages? What can you learn from their methods? How can you apply their strategies to your own website to get outstanding results?
Well, now you can find out by downloading our free Keyword Research Guide.
We created a fictional company, Virginia Veg and asked experts to provide real answers to the problems facing CEO, Susan Webster. The result is an e-book packed with insight, tips and techniques on keyword research that you can apply easily to your own website. Contributions include:
Bryan Eisenberg - how to convert more traffic using Wordtracker
B. L. Ochman - how to understand your customer's real motivations
Kevin Lee - combine thousands of phrases for an effective PPC campaign
Stephen Mahaney - use Wordtracker to find the size of the market
Ken McGaffin - find the most important sites in your marketplace
John Alexander - find inspiration in Wordtracker's top 1000 words report
Neil Davidson - how an Ad Agency uses keyword research to position a client
Robin Good - use Wordtracker to identify niche opportunities
Nick Usborne - how to incorporate keywords into your content and copy
The PDF is completely free of charge!
The report is very thorough and I highly recommend reading it. A peak at its content:
Introduction from Andy and Mike Mindel, Creators of Wordtracker
Wordtracker is an ideal tool not just for search engine optimization but for understanding customer behavior, conducting market research, generating new product ideas, writing copy and planning advertising and promotional campaigns for all types of online businesses.
This e-book gives you insights into what makes such work possible and will help you apply the thinking to your own website marketing strategy. We created a story around Virginia Veg, a fictional vegetable processing company that wants to sell vegetarian dog food online, and asked experts to tell us how they would use Wordtracker to offer advice to Susan Webster, the CEO of our fictional company.
The result is more than a practical manual: It is a unique insight into the thinking that allows marketing experts to get top results. The challenges that Susan must face are the challenges that business owners and consultants must face every day. The secret to getting the most out of Wordtracker lies in planning your keyword research strategy, harnessing the full power of the advanced features, and using the resulting keywords in more creative ways.
Our e-book will show you how it’s done. We’re extremely grateful to all the professional marketers who took the time to share their expertise and put their thoughts on paper. We’re also grateful to Ken McGaffin, who developed the case study and compiled this e-book.
We predict that after reading this fictional case study you will be eager to get to work using Wordtracker to answer your real-life marketing questions.
Enjoy, Andy Mindel and Mike Mindel
P.S. The expression, “a pup’s chance” is Irish in origin as far as we know. It means no chance at all.
Just visit their website and learn more about this: WordTracker Keyword Research Guide
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